PureB2B is a data-driven lead generation partner created by industry pioneers who have set the standards for quality lead generation programs over the past three decades. There is no need to struggle to find and convert leads when you can come straight to the source.
PureB2B’s innovative lead generation solutions powered by our global audience of more than 62 million technology buyers, enables B2B technology companies to meet their revenue goals and increase sales and marketing ROI.
Delivering full-funnel, scalable solutions for sales and marketing teams.
Customized campaigns optimized to target your in-market buyers at any state of the buying cycle, PureB2B’s hands-on approach and buyer-intent data provide you with the sales and marketing pipeline velocity you need.
The sales and marketing landscapes are evolving, especially with regard to lead and demand generation. Surprisingly, a successful lead generation ... Read More
Value is imperative in today’s B2B marketplace. Your product needs to address customers’ immediate—as well as their long-term needs. Current ... Read More
Account-based marketing (ABM) has gained a firm foothold in the B2B marketing world. According to Information Technology Services Marketing Association, ... Read More
Aside from providing the necessary information about your products and services to drive the purchasing decision, several email marketing best ... Read More
The digital age and technological innovation have opened the door for more flexible and accessible web-based solutions, inviting more and ... Read More
A growing business means a profitable business. However, profitability is only possible when the right customers purchase your products and ... Read More
Despite the emergence of new communication channels, email remains king. The industry is saturated with marketing clutter, but email still ... Read More
Social selling refers to the use of social media communities in your sales strategies. However, despite their similarities, social selling ... Read More
In today’s socially-connected world, buyer trust in traditional advertising is dropping fast while trust in organic, user-generated content is growing ... Read More
Recent developments in technology are empowering consumers like never before. This digital revolution is expanding consumer choice and giving users ... Read More
Reach a targeted audience of technology buyers and access pre-buying decisions content through the GuidesFor Network. Drive sales leads and ... Read More
Marketing automation allows us to scale mundane tasks--like sending emails--so we can reach a much larger audience more efficiently. This ... Read More
The Internet of Things (IoT) is radically changing the way people search and receive information. Luckily for businesses, this interconnectedness ... Read More
In successful lead nurturing, timing and consistent communication to your prospect are very important. Companies don't buy your product/ services ... Read More
Technology has significantly enhanced the way businesses operate nowadays, and marketing to a target audience is no exemption. Marketing automation ... Read More
Account-based marketing (ABM) is widely recognized as an effective strategy for business-to-business marketers. With all of PureB2B's ABM services at ... Read More
Augmenting your original content through syndication, aggregation, and curation are crucial strategies marketers use to increase their target audience reach, ... Read More
Content is indeed King. Various lead generation techniques depend on the production of great content to build relationships with customers ... Read More
In the modern business era, adopting an Account-Based Marketing (ABM) approach is increasingly becoming recognized as a key business strategy ... Read More
Sales professionals are always encouraged to adhere to the fundamentals of selling by remembering well-known guidelines such as ABC, which ... Read More
We all know that website traffic doesn’t necessarily immediately translate into paying customers. Most online visitors don’t convert from the ... Read More
The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick ... Read More
At the beginning of every lead generation initiative, it’s important to understand the difference between inbound and outbound lead generation ... Read More
The rising costs of lead generation, increased competition, and the rapidly growing population of competing companies are all challenges in ... Read More
In today’s competitive marketplace, generating leads for B2B companies has become more challenging than ever. Hence, the importance of devising ... Read More
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