Blog - PureB2B

Your Content Needs to Be Funnier – or More Helpful – or More Interesting

We recently published a white paper, 3 Ways Content Marketing is Critical to Your Business. For many people, content marketing…

For many marketers, email marketing can be a tragic love story. One moment, your customers are head-over-heels in love. And…

So here we are, your prospect has launched into their epic and lonely buyer’s journey. They are now fully aware…

Forrester has reported that 70% of the B2B purchase decision is complete before a prospect ever contacts a vendor. Today’s…

Advocates of new marketing channels (such as social networks) would have you believe that email is dead, but the truth…

When a prospect first puts their feet on the road toward a purchase only a few may be aware of…